Universal Cabinetry Design

Kitchen, Desk Area, Bar Area, Laundry Room, Mud Room Renovation

Kitchen Renovation

Wellborn Kitchen - New Construction

Name: Alicia Murphy

Role / Title: Outside Kitchen & Bath Designer / Sales

Experience / accomplishments: years in your industry, education / training, associations

I have been working in the kitchen and home remodeling field for 6 years. I have a degree in Marketing from Temple University and a certificate of interior decorating from Philadelphia University.

General overview of your job / responsibilities

 Build relationships with contractors and builders. Assist customers in the best colors, style, cabinet, and layout for their project.

What problems do you consistently solve for your clients?

 Flow. So many clients hate the way their current kitchen is laid out. It’s always a fun challenge to get the client into a new space that functions in a way that works for them.

 Where do you excel?

Helping a customer see the potential in their project. Making changes to their kitchen that they had never even thought of.

What do you enjoy regarding your role as a designer?

The creativity. I really enjoy the freedom that different projects bring. Whether it’s with color, style or the space that I’m working on.

Tell me about something you enjoy outside of work

I am an avid bike rider and founder of a social bicycle club Kickstand Crew. Since 2017 we have raised nearly $10,000 to help improve the bicycle community in Hammonton. My love of biking has been passed down to my sons (7 and 8) and you can often see my whole family riding around our town.